David Appel

David Appel
Blog Posts - Page 4

David Appel is the Head of Software & SaaS at Sage Intacct, and is passionate about creating great B2B SAAS companies. Over time he has developed a series of SMB, Mid-Market, and Enterprise customer-lifecycle playbooks that focus on creating value for customers, increasing return for shareholders, and building great teams, that have generated over $1.1B in market capitalization for his clients.

Sage Intacct Blog

Navigating the Complexities of Hybrid SaaS...

The SaaS industry and its various spin-off sectors have introduced a dizzying number of innovations into the business arena. One of the most...
Post Date June 07, 2022 Read Time 3 min read

What Makes a Successful IPO: Metrics You Need...

The most significant step for many SaaS companies is going public, and many financial leaders are wondering if they should, how they can, and why...
Post Date May 31, 2022 Read Time 3 min read

The Guide to ASC 606/IFRS 15 Compliance for...

ASC 606/IFRS 15, Revenue from Contracts with Customers, was the new revenue recognition standard issued by The Financial Accounting Standards Board...
Post Date May 24, 2022 Read Time 3 min read

4 Priorities During Your First 90 Days as a...

If you want to take the shot at being a CFO at a SaaS start-up, how do you reduce your risk on picking the right firm and making an impact in your...
Post Date May 17, 2022 Read Time 3 min read

Top Qualities to Look For in Your SaaS...

Bringing on your first CFO can be extremely exciting, and a strong hire can give your business a significant strategic edge. But to make an effective...
Post Date May 12, 2022 Read Time 4 min read

Predictive KPIs for SaaS Companies

When fundraising, investors will want to know certain key trajectory measures unique to SaaS companies. Key performance indicators (KPIs) are defined...
Post Date April 04, 2022 Read Time 3 min read

Unlocking Digital Transformation in SaaS...

SaaS companies are benefiting from digital transformation initiatives as catalysts to improve business performance, achieve scale and continually...
Post Date March 14, 2022 Read Time 2 min read

4 Reasons SaaS Startup CFOs Need a Tech Stack...

Over the last three years, start-ups have raised funding every 15 months. As your SaaS company grows in complexity and expectations, you reach a...
Post Date February 08, 2022 Read Time 3 min read

How SaaS CFOs are Fueling Growth Quicker After...

For many startups, QuickBooks is usually the obvious first choice because it’s known for being simple, affordable and good enough till your...
Post Date January 05, 2022 Read Time 4 min read
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